30 Sep 2022

The Product for 5000+ Products: An insight into the Product Team at Milkbasket

Spread the love

This is an exciting time to be at Milkbasket – full of growth, learning, and purpose-driven contributions. We’re becoming bigger – launching in new cities, adding new serviceable areas within existing hubs, and perfecting our processes and service. However, with so many additions to the landscape and transformations from the bottom up, how does the foundation still stay rock solid? For answers, we turn to the Product Team at Milkbasket.

We got into a conversation with Ankit Malhotra, Director of Product at Milkbasket, to get insights into the central philosophy, what’s it like working with him and his team, and what aspiring Product Managers can look forward to when they join Milkbasket.

The Present and Future of the Product Team at Milkbasket

In the mobile-first and digitally powered business ecosystem of today, Product forms the backbone that ensures the efficiency of all related processes in an organization. It has the power to make or break a business story – despite the promise and viability of the business idea. 

Product Team works in collaboration with various departments and involves multiple skills and competencies

“From customers to our warehouse personnel, delivery partners to our Customer Care, everyone communicates with each other through an interface – which is our Product. With the volumes of orders and customer queries that we handle on a daily basis, we need a robust platform that syncs all aspects and keeps it all working in harmony as a single unit. Creating an efficient spinal structure is where the Product Team comes in,” shares Ankit Malhotra, Director of Product at Milkbasket.

The Philosophy of Product

“The Product team must always work with a bias towards the customer. Pardon my enthusiasm, but, as Product Managers, you have got to be obsessed with your customers. What most companies fail to get right is that the convenience of the customer is just as important as their experience. The goal is to make the process of reaching the desired action as short, simple, and hassle-free as possible, for the customer,” adds Ankit.

When asked about the thumb rules of the Product Team at Milkbasket, Ankit opines, “In today’s Product ecosystem, it is most important for Product Managers to have a minimalistic approach. A clean and neat interface, with data-backed insights, and a strong and effective voice – is what the mantra is. Add some creative thinking and a little bit of risk-taking to the pot, and you have the recipe for a successful product.”

We recently launched our new Recycling Initiative to repurpose and recycle plastic packaging. Read more about it in this blog post.

The Culture in the Product Team at Milkbasket

“When working with consumer experience, you always require tonnes of conviction along with data. If ever there are mistakes, it is important to find the root cause and multiple factors affecting it, and see how that can be bettered. I believe that more than mistake correction, there needs to be a mindset of ‘problem-solving,” shares Ankit.

When asked about his tenets of leadership, he says, “As a leader, my focus is to empower my team with my own life experiences as well as knowledge as a Product Manager. In turn, I look forward to learning from them, their ideas, and their experiences. We as a team work on collective feedback and enhance the consumer’s experience. There can be hits and misses on the way – but it’s most important to learn from them.”

Product Team works in collaboration and is always committed to enhancing consumer experience

Hiring in Milkbasket’s Product Team

Ankit shares, “We’re in that phase in our journey where we look forward to working with Product Managers who identify as hustlers and go-getters. It’s always a great experience working with people who can bring a varied but actionable approach to the table.”

He also adds, “As a leader, I give my team a free hand to experiment, brainstorm, fail, and get back up from it stronger. Breakdowns will never end, and they only lead to unlocking new learnings and growth. Especially when you’re catering to such a wide audience, there are definitely challenging situations that come up frequently. We cannot afford to falter beyond a point because people’s lives depend on us being on time. It’s us who make their mornings sorted. So yeah, people who aren’t scared to achieve impeccability and who’re eager to problem solve through these predicaments – are the ones I really look forward to having on board.”

The Milkbasket Product - a revolution in online grocery shopping and hyperlocal doorstep micro delivery

Horizons to look forward to

Expansion and widening of the organization’s horizons come with scaling current processes and operations. So obviously, there’s a lot in the works and plenty of opportunities to do exciting, meaningful work. We wanted to know more about the kind of projects that are in the pipeline, and we did get a sneak peek too!

“I think we’re working on some really exciting projects at the moment. We’re not just looking to add more convenience to our customer’s life but also our coworkers who help in the seamless working of the organization. For example, by this time next year, we estimate to be processing 5x the order volume. So one of the most exciting problems we’re working on right now is to keep the picking-packing-delivering as smooth and seamless as ever,” mentions Ankit.

He also comments, “With new city launches, we’re also working on how to make the service available to more people than just specific residential areas. More customers would also mean that our Customer Care teams will have their hands full. So the Product Team at Milkbasket is also working on making their work easier so that customer issues can be solved quickly and more efficiently.”

Are you a Product Manager? Or a Product Enthusiast? Would love to know more about the open positions in the Milkbasket Product Team? Send your resumes or write to us at tech.hiring@milkbasket.com.


Popular Posts

  • 5 Delicious Types of Tea to Try at Home

    Spread the loveMonsoon and tea go hand in hand, don’t they? Imagine sitting by the window, listening to the pitter-patter of raindrops, and sipping on a hot cup of tea – pure bliss! Whether you’re a fan of the strong, spicy kick of masala chai or the gentle, calming vibes of chamomile, there are types of […]

    14 Jul 2024
  • 5 Common Myths About Mango

    Spread the loveMango has been grown and eaten in India for thousands of years. Families look forward to the summer season only to be able to eat tasty, juicy, sweet & sour mangoes. These stone fruits aren’t just delicious but also provide various health benefits. However, people are often skeptical about eating mangoes due to […]

    16 Jun 2023
  • Mango Juice Recipe – Easy & Homemade

    Spread the loveThe mango is a tropical stone fruit believed to have originated in the Indian subcontinent. People of Southeast Asia have been cultivating this fruit for thousands of years. Rich in nutrition and loved for their sweet, juicy, and tangy taste, they are eaten raw, cooked, pickled, preserved, and juiced. In this blog post, […]

    24 May 2023
  • Mango MilkShake Recipe – Easy & Homemade

    Spread the loveHey mango lovers! 🥭 Are you feeling the summer heat & in need of a cool & fruity drink? Well, we’ve got just the thing for you – a lip-smacking mango shake recipe!  Whether you’re a die-hard fan of mangoes or just looking for a new summer beverage, this recipe is guaranteed to […]

    12 May 2023
  • 10 Refreshing Summer Drinks To Beat The Heat

    Spread the loveAs the temperature rises during summer, it’s important to stay hydrated and cool. One of the best ways to do this is by indulging in delicious and refreshing summer drinks that not only quench your thirst but also provide essential nutrients to keep you going all day. Here are some of the best […]

    03 Apr 2023
  • Milkbasket’s Latest DVC Campaign Is Out, And It’s Quirky And Relatable As Heck!

    Spread the loveThe year 2021 was all about patience, resilience, and the grind it takes to get back up from a worldwide slump that the COVID-19 pandemic had hit us with. It made us all revisit our roots, recalibrate our priorities, and strengthen our foundations. With the better part of 2022 gone into slowly spreading […]

    28 Sep 2022
  • Milkbasket – A Revolution In The Online Grocery Delivery Services In India

    Spread the loveThere’s no denying the fact that the pandemic has drastically changed the way people spend their time online, buying everything through various online retail platforms with the convenience of home deliveries in India.  Milkbasket, with it’s features has proven to be a revolution in the online grocery delivery services in India. While stepping […]

    08 Jul 2022
  • Nabhi Chikitsa or Belly Button Therapy: The Simple Health Secret You NEED To Know!

    Spread the loveOur Navel or Belly Button (scientific name Umbilicus) is believed to be the centre of our life force. Most of us take it as just another part of our body not knowing its deep, thrilling world. In ancient Hindu healing practices, the Navel is considered to be the most important point of the […]

    08 Sep 2022
  • Recycling At Milkbasket: A World Environment Day Special

    Spread the loveAs people who serve and bring convenience to other people, it’s important for us as brands to give a thought from time to time to what matters the most to us as human beings. The realization of the countless resources that our planet has provided us allows us to be amazed and humbled […]

    05 Jun 2022